What Is Gamification for Business Intelligence? So, it can be used in a professional environment to have the same effect that is to improve user engagement. Gamification strategies have applications for business intelligence processes and tools. Other companies have since started practicing many of the strategies outlined in his report. Troy Hiltbrand talked about this a few years ago in his white paper How Gamification will change Business Intelligence.
Savvy business intelligence models utilize this concept to their full advantage. In the world of consumer products, particularly with apps and games, gamification is a crucial tool that can keep the users engaged. This is something that everyone is attracted to. So, these days, gamification strategy is applied to more than just games and apps.Īs humans, we love playing games because it rewards us. With the help of the game mechanics in the field of training and other processes in a business, organizations can easily enhance employee engagement, lift operation performance, and boost productivity. This relates to the use of gaming elements in non-gaming contexts. You can use gamification in business to captivate your audience. It is an innovative solution that fosters motivation. In the last few years, gamification has turned out to be the topic of discussion for many. Gamification as a Leading Element of Business Intelligence A growing number of companies are using gamification to create more sophisticated business intelligence models to strengthen their competitive edge. Gamification is one trend that is transforming the arena of business intelligence. They are discovering a number of new approaches to business intelligence, which are helping them carve out a stronger competitive edge. Companies around the world are projected to spend $33 billion on business intelligence by 2025. Business intelligence is becoming a central aspect of almost every major organization’s business model.